March 18, 2009

UCSB Continues Effort to Raise Awareness of Breast Cancer with Pink Week

March 18, 2009

SANTA BARBARA, Calif. - In its on-going effort to draw awareness to breast cancer and to promote its research, the UC Santa Barbara Athletics Department will sponsor Pink Week beginning on Mar. 23.

Pink Week kicks off with a women's water polo match against Iona on Monday, Mar. 23 at noon. Three events scheduled for Saturday, Mar. 28 - women's tennis vs. Santa Clara (11 a.m.), a softball doubleheader vs. UC Riverside (noon), and a women's water polo match against UC Davis (noon) - will be part of the effort.

A pair of events on Sunday, Mar. 29 will wrap up the week. Softball takes on UC Riverside and women's water polo hosts Pacific. Both tilts begin at noon.

The Gaucho softball and tennis teams will wear pink gear, including wristbands, shoelaces and visors, and each of the venues will be decorated in pink. Additionally, pink visors and baseball caps will be sold at the softball games.

Fans can purchase softball tickets for just $1 on Saturday. Sunday's softball game is a Santa Barbara News-Press Kids to College game, which means anyone in eighth grade and under will be admitted free!

The Pink Week effort is a follow-up to the Feb. 24 Pink Zone day which began at UCSB's baseball game against visiting UCLA and culminated at that evening's women's basketball game against Oregon State. At the baseball game, the Gauchos wore pink caps and wristbands in their 7-6 win over the Bruins. The women's basketball team wore self-designed shirts during warm-ups then sold them following the game to raise money for breast cancer research.

Pink Week is part of UCSB Athletics' BE Great initiative that is dedicated to maximizing leadership ability, strong on-campus interaction, and general welfare for 450 student-athletes. BE Great also focuses on personal and career development, diversity, and social awareness. To learn more about BE Great, click here.